5 Event Tech Innovations That Have Changed the Game (And How to Use Them) for your Next Corporate Event

Covering tech tools and trends that have been transformative for corporate events

Technology has revolutionized the way corporate events are planned, executed, and experienced. From streamlining logistics to enhancing attendee engagement, these innovations have become indispensable. Here are five event tech breakthroughs that have transformed the industry—and tips on how you can leverage them.

1. Event Apps for Seamless Communication

Gone are the days of printed schedules and endless email updates. Event apps offer everything attendees need at their fingertips, from agendas and maps to live updates and networking tools.

How to Use It: Choose a customizable app that aligns with your event goals. Use push notifications for real-time announcements and encourage attendees to connect with each other via in-app messaging.

2. Virtual and Hybrid Event Platforms

The pandemic accelerated the rise of virtual and hybrid events, and these platforms have made it possible to engage global audiences like never before. Features like live streaming, breakout rooms, and on-demand content ensure a seamless experience for both in-person and online attendees.

How to Use It: Invest in a platform that supports your event’s needs, whether that’s interactive Q&A, polls, or networking. Test extensively to ensure smooth integration with your in-person setup.

3. RFID and NFC Technology for Access Control

RFID (Radio Frequency Identification) and NFC (Near-Field Communication) have simplified check-ins and improved security. These technologies enable quick, touchless entry and can also track attendee movement to optimize crowd flow.

How to Use It: Incorporate RFID badges or NFC wristbands to speed up check-in, monitor attendance, and even enable cashless payments for food or merchandise.

4. AI-Powered Networking Tools

AI has made networking smarter and more efficient by analyzing attendee profiles and suggesting connections based on shared interests or goals. These tools take the guesswork out of meeting the right people.

How to Use It: Use an AI-driven matchmaking feature in your event app or platform to connect attendees with similar industries, roles, or challenges. Promote its use to maximize engagement.

5. Immersive Technology: AR and VR

Augmented Reality (AR) and Virtual Reality (VR) are taking event experiences to the next level. From virtual venue tours to interactive brand activations, these tools offer unforgettable moments for attendees.

How to Use It: Use AR for enhanced wayfinding or product demos and VR for immersive training sessions or presentations. Ensure the content adds value rather than being a novelty.

Final Thoughts

Event tech innovations have redefined what’s possible in the industry, helping planners create more dynamic, engaging, and efficient experiences. By embracing these tools thoughtfully, you can elevate your events and meet the evolving expectations of attendees.

As Epictetus said, “The key is to keep company only with people who uplift you.” The same applies to tech—embrace the tools that uplift your events and create meaningful connections.